The tourism industry is highly important to Jämtland Härjedalen – in fact it is the core industry. The first tourists who came here were hunters who visited some 8 000 years ago. They were followed by pilgrims, travelling salesmen called ’forbönder’, floral gents, air and spa guests, hunting lords and national romantics. Today we call the area Adventure Sweden thanks to all the possibilities in the region for exploring the outdoors, the events, the gastronomy, culture & heritage.
